Trend Hunter's Future Festival Includes a Series of Trend Safaris
Rebecca Byers — September 24, 2015 — Marketing
Only one week away, Trend Hunter's Future Festival is a fast-paced consumer insights conference like no other. Designed to be everything a traditional conference is lacking, Future Festival is a multi-day experience where innovation professionals and their teams take a step back and prototype their path to future success while experiencing emerging trends firsthand.
Of course, one aspect of Future Festival that is particularly original and exciting is the planned Trend Safari experiences. The recently announced activities include a street food tasting during a live graffiti installation in the city's Graffiti Alley and a tasting tour of one of the city's foremost micro roasters and coffee shops. Other inspiring sessions will include an introduction to urban beekeeping, brewing craft beer and sushi-making with renowned Toronto chef Sang Kim of Blowfish fame.
For those who still must register, do so soon as the Safari choices are filling up fast!
A) Micro Retail
- Rent Frock Repeat (Learn the business model, and see the designer outfits, that makes rentable clothing a possibility for Canadian women)
- Indiegogo (Interact with some of the newest, and most innovative, tech pieces from Indigogo)
B) Beer & Coffee Innovation
- Fermentations (Step into the shoes of a brewmaster by bottling your own beer or wine)
- Monarch Methods (By refining classic coffee brew methods through carefully re-designed equipment, Monarch demonstrates how to brew a perfect cup of coffee)
C) Food Culture & Graffiti (Completely Full)
- Sushi-Making (A sushi-making lesson with Sang Kim, that focuses on a mixture of history, sushi-making and marketing for the next generation.)
- Street Food/Art (Experience Toronto's iconic Graffiti Alley while tasting some of the best street food the city has to offer.)
D) Emerging Arts & Graffiti (50% Full)
- Street Food/Art (Experience Toronto's iconic Graffiti Alley while tasting some of the best street food the city has to offer.)
- Analogue Gallery (Walk down Rock & Roll memorabilia lane, including some of the most iconic photos of musical legends.)
E) Virtual Reality & Entrepreneurship (Over 75% Full)
- Indiegogo (Interact with some of the newest, and most innovative, tech pieces from Indigogo)
- AR/VR (Try the latest Smart Glasses and VR gear to experience first hand how AR & VR technology & trends will transform how you connect, educate & move consumers to action.)
F) Brain Reading & Sushi Culture
- Muse Headbands (Hi-Tech urban meditation, muse headbands connect with you brain's wavelengths to help you relax)
- Sushi-Making (A sushi-making lesson with Sang Kim, that focuses on a mixture of history, sushi-making and marketing for the next generation.)
G) Sustainability and Rentable Fashion
- Sustainable Bees (This 'bee hotel' provides a sanctuary and sustainable home for pollen-producing bees in the city of Toronto.)
- Rent Frock Repeat (Learn the business model, and see the designer outfits, that makes rentable clothing a possibility for Canadian women)
H) Retail Reinvention
- Jackman Reinvents (Tour a couple reinvented retail locations with one of the world's top rebranding agencies.)
I) Sustainability & Coffee Innovation
- Monarch Methods (By refining classic brew methods through carefully re-designed equipment, Monarch demonstrates how to brew a perfect cup of coffee.)
- Sustainable Bees (This 'bee hotel' provides a sanctuary and sustainable home for pollen-producing bees in the city of Toronto.)
J) Virtual Reality & Brain Reading (50% Full)
- AR/VR (Try the latest Smart Glasses and VR gear to experience first hand how AR & VR technology & trends will transform how you connect, educate & move consumers to action.)
- Muse Headbands (High-tech urban meditation, Muse Headbands connect with your brain's wavelengths to help you relax.)
If you have yet to register and secure a ticket to the conference, you can still do so HERE!
Additionally, if you would like to book a room at the Fairmont Royal York Hotel, the official Future Festival accommodations, you can do so HERE!
Of course, one aspect of Future Festival that is particularly original and exciting is the planned Trend Safari experiences. The recently announced activities include a street food tasting during a live graffiti installation in the city's Graffiti Alley and a tasting tour of one of the city's foremost micro roasters and coffee shops. Other inspiring sessions will include an introduction to urban beekeeping, brewing craft beer and sushi-making with renowned Toronto chef Sang Kim of Blowfish fame.
For those who still must register, do so soon as the Safari choices are filling up fast!
A) Micro Retail
- Rent Frock Repeat (Learn the business model, and see the designer outfits, that makes rentable clothing a possibility for Canadian women)
- Indiegogo (Interact with some of the newest, and most innovative, tech pieces from Indigogo)
B) Beer & Coffee Innovation
- Fermentations (Step into the shoes of a brewmaster by bottling your own beer or wine)
- Monarch Methods (By refining classic coffee brew methods through carefully re-designed equipment, Monarch demonstrates how to brew a perfect cup of coffee)
C) Food Culture & Graffiti (Completely Full)
- Sushi-Making (A sushi-making lesson with Sang Kim, that focuses on a mixture of history, sushi-making and marketing for the next generation.)
- Street Food/Art (Experience Toronto's iconic Graffiti Alley while tasting some of the best street food the city has to offer.)
D) Emerging Arts & Graffiti (50% Full)
- Street Food/Art (Experience Toronto's iconic Graffiti Alley while tasting some of the best street food the city has to offer.)
- Analogue Gallery (Walk down Rock & Roll memorabilia lane, including some of the most iconic photos of musical legends.)
E) Virtual Reality & Entrepreneurship (Over 75% Full)
- Indiegogo (Interact with some of the newest, and most innovative, tech pieces from Indigogo)
- AR/VR (Try the latest Smart Glasses and VR gear to experience first hand how AR & VR technology & trends will transform how you connect, educate & move consumers to action.)
F) Brain Reading & Sushi Culture
- Muse Headbands (Hi-Tech urban meditation, muse headbands connect with you brain's wavelengths to help you relax)
- Sushi-Making (A sushi-making lesson with Sang Kim, that focuses on a mixture of history, sushi-making and marketing for the next generation.)
G) Sustainability and Rentable Fashion
- Sustainable Bees (This 'bee hotel' provides a sanctuary and sustainable home for pollen-producing bees in the city of Toronto.)
- Rent Frock Repeat (Learn the business model, and see the designer outfits, that makes rentable clothing a possibility for Canadian women)
H) Retail Reinvention
- Jackman Reinvents (Tour a couple reinvented retail locations with one of the world's top rebranding agencies.)
I) Sustainability & Coffee Innovation
- Monarch Methods (By refining classic brew methods through carefully re-designed equipment, Monarch demonstrates how to brew a perfect cup of coffee.)
- Sustainable Bees (This 'bee hotel' provides a sanctuary and sustainable home for pollen-producing bees in the city of Toronto.)
J) Virtual Reality & Brain Reading (50% Full)
- AR/VR (Try the latest Smart Glasses and VR gear to experience first hand how AR & VR technology & trends will transform how you connect, educate & move consumers to action.)
- Muse Headbands (High-tech urban meditation, Muse Headbands connect with your brain's wavelengths to help you relax.)
If you have yet to register and secure a ticket to the conference, you can still do so HERE!
Additionally, if you would like to book a room at the Fairmont Royal York Hotel, the official Future Festival accommodations, you can do so HERE!
Trend Themes
1. Trend Safaris - Companies can create immersive experiences that allow attendees to explore emerging trends firsthand and prototype their path to future success.
2. Rentable Clothing - Rentable clothing is a disruptive innovation opportunity for retailers to decrease waste and provide consumers with a sustainable and affordable option.
3. Virtual and Augmented Reality - Businesses can explore disruptive innovation opportunities in virtual and augmented reality technologies that will transform how they connect, educate, and move consumers to action.
Industry Implications
1. Retail - Retail industry can explore disruptive innovation opportunities in rentable clothing and retail reinvention that will transform consumers' experience and decrease waste.
2. Food and Beverage - The food and beverage industry can explore disruptive innovation opportunities in beer and coffee innovation, food culture, and urban beekeeping that appeal to consumers' taste and sustainability preferences.
3. Events - Event and conference organizers can adopt trend safaris as a way of creating unique and immersive experiences that offer attendees a chance to explore emerging trends and prototype their path to future success.
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