The IMAX VR Center Recently Opened in Los Angeles
Joey Haar — February 15, 2017 — Pop Culture
For decades, IMAX has been on the cutting edge of immersive entertainment experiences, and the new IMAX VR center in Los Angeles is a testament to the company's commitment to stay there. The new flagship location features 14 pods in which attendees can don a host of virtual reality equipment in order to create as authentic an experience as possible.
The IMAX VR center offers guests experiences through the HTC Vive and Starbreeze StarVR headsets, but it also gives guests many other devices. The pods contain Dbox cinema chairs, a Subpac vest that delivers vibrations coordinated to the contents of the experience, and several different physical controllers.
Currently, the IMAX VR center has experiences available for individual purchase, making it a perfect stop for those attending Future Festival Los Angeles.
The IMAX VR center offers guests experiences through the HTC Vive and Starbreeze StarVR headsets, but it also gives guests many other devices. The pods contain Dbox cinema chairs, a Subpac vest that delivers vibrations coordinated to the contents of the experience, and several different physical controllers.
Currently, the IMAX VR center has experiences available for individual purchase, making it a perfect stop for those attending Future Festival Los Angeles.
Trend Themes
1. Immersive Entertainment - The rise of immersive entertainment experiences like the IMAX VR Center presents an opportunity to develop innovative technologies and content that can enhance user engagement, such as advanced haptic feedback systems.
2. Virtual Reality Integration - Increasing integration of virtual reality technology in various industries, such as education, healthcare, and retail, presents an opportunity to develop highly interactive and personalized experiences for customers or clients.
3. Mixed Reality - The development of mixed reality technology that combines elements of virtual and augmented reality may enable novel interactive experiences that bridge the physical and digital worlds, and provide new opportunities for businesses in industries like gaming, tourism, and advertising.
Industry Implications
1. Entertainment - The emergence of VR movie theaters and other immersive entertainment experiences presents an opportunity for businesses to create highly engaging and personalized experiences for customers, leveraging technologies like VR headsets, motion tracking, and haptic feedback systems.
2. Gaming - The increasing popularity of virtual reality and mixed reality gaming presents an opportunity for game developers and hardware manufacturers to create new, immersive experiences that push the boundaries of gaming as we know it.
3. Travel and Tourism - The integration of virtual and augmented reality technology in the travel and tourism industry has the potential to revolutionize how people explore and experience new places, providing businesses with new opportunities to showcase destinations, attractions, and services in immersive and interactive ways.
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